Microsoft’s Internet Explorer’s market share has now slipped behind Google Chrome after years of decline. For a long time, Internet Explorer (IE) has been beset by problems with security and compatibility leading to other faster, less bloated web browsers gaining ground. This is despite IE being bundled with all versions of Windows and users having to…
All business owners know the value of tracking where your customers first found you. Whether it’s Yellow Pages (or Hibu as it’s about to become), direct mail or display advertising, you need to know the cost of gaining a customer and what is generating the best ROI (return on investment). This is no different when…
We have a fantastic special offer closing on 31 March 2013, where a spend of £25 gets an extra £75 of credit on Google AdWords advertising. As a member of the Google Engage programme we can provide expert advice: researching the best keywords, setting up your account and showing you how to manage your advertising.…