Read the business pages or go to a networking meeting and you’re bound to find someone telling you about the latest trend in social networking or SEO. “Oh, you simply must add a profile on the latest “Faced In +”, They gush, “or you’ll be missing out on valuable business and by the way our…
The acronym SEO – search engine optimization – first appeared in the 90s when it meant little more than stuffing your website pages with keywords and getting links from dodgy websites. Google was still a research project and a lot of companies wasted a lot of money on harebrained schemes to promote their websites. A…
Google have released the latest development in their algorithm that automatically decides where a website ranks in search engine results. Called the Penguin 2.0 update, this will have a major impact on website owners, web designers and SEO (search engine optimisation) consultants. Chief Google Engineer Matt Cutts said “It’s gonna have a pretty big impact…