On Friday 22 September 2017, you’ll get a chance to network with local businesses and hear a talk “Promoting your business with SEO and digital marketing” by Dinesh Fernando at The Rugby FSB Breakfast Business networking meeting.
The 30 minute talk covers some of the essential elements of using the web to promote your business. We’ll be explaining some of the key secrets of Google so small to medium sized business owners can start to understand SEO (search engine optimisation) and the main digital marketing tools available to them and where to use them.
Here is the more detailed information about the
Achieving those high positions on Google and growing web traffic comes as a result of the following:
- Understanding what your website users want.
- Setting up your website so the main search engines Google and Bing can rank you highly.
- Promoting your website using digital marketing.
These are the key features of SEO (search engine optimisation) and digital marketing.
Get it right and your website becomes a cost-effective tool for lead generation and sales, get it wrong and you fall behind your competitors.
This talk will be a whistle-stop tour of the main aspects of SEO and digital marketing:
- How Google ranks websites.
- Key performance indicators you can use to boost your business.
- The main digital marketing tools available and where they should be used.
Although there are technical aspects of this very large subject, the talk will focus on practical measures that small to medium sized business owners need to know about SEO and digital marketing.
The event will be held on Friday 22 September 2017, 7 am at the new venue: The Arnold House, Elsee Rd, Rugby CV21 3BA.
Cooked or continental breakfast will be provided. Book your place online here: https://www.eventbrite.co.uk/e/fsbconnect-rugby-networking-breakfast-4th-friday-09303-tickets-36480744890?aff=Branch