Just taken the Google Analytics Fundamentals course and passed with flying colours! Google Analytics is a free tool that gives website owners a huge amount of valuable information about your visitors, including the following: referring websites physical location including country, city, town and region search terms used to find your website devices used such as…
Rugby based mortgage adviser Lloyd Richards has another string to his bow as the author of business marketing title The Referral Brain and speaker on the value of referrals and networking. The website uses a responsive web design which means it adapts automatically to the the viewing device whether it is a PC or laptop,…
Global shipments of personal computers (PCs) have hit a five-year low, according to new figures from the research firm Gartner. This should make all website owners seriously think how their website displays on multiple devices and what action they are going to take to ensure they aren’t missing opportunities. PC sales have now fallen for…
If you have a business with even a half decent web presence you’ll no doubt be regularly assailed by companies offering SEO (search engine optimisation) services that they claim will transform your business, boosting your web traffic and generating enquiries and sales. While many will happily take your money and never deliver on their claims,…
Despite recent marketing campaigns by its main rivals Bing and Yahoo, Google remains the dominant search engine in the UK with about 90% of the market. Although there has been a very slight fall in the year, it is still the main way people find services and products, so you should ensure your website has…
If you think your website should rank higher then Google wants to hear from you. Google has been making substantial changes to the way it ranks websites in its search results called the Penguin update (see our earlier blog post Google’s latest ‘Penguin’ update will affect all web designers and website owners). While many websites…