We often get asked how to optimise a web page for SEO (search engine optimisation). If they are clients then we do this for them or we can train staff to do it themselves (see our 1-2-1 training course on SEO). It’s easy to talk in general terms about optimising a web page. It’s also…
Keeping up with your WordPress version updates is important, however do it with caution. WordPress is the world’s most popular Content Management System that powers 25% of the most popular websites (WordPress powers 25% of the world’s top websites) and has nearly 60% of market share of all websites. We use WordPress for many client…
The relationship between E-commerce and web design is often awkward. From the early days of Amazon, where the term ‘web design’ was at best loosely applied to the most basic of layouts to the over-designed insanity of ill-fated boo.com (https://en.wikipedia.org/wiki/Boo.com), e-commerce web design has always struggled to get the credit it deserves. The only key…
Your website will normally mirror the growth of your business and that’s why you need web hosting services that can accommodate those changing requirements. Start-ups and new businesses usually need to control costs carefully and match their web hosting specification so it copes with web traffic and other needs. If you use poor quality web…
Getting the true picture of your traffic data from Google Analytics helps you make better decisions about your website and business. A goldmine of data in Google Analytics There is a goldmine of information locked away in your data helps you discover what your customers are thinking and what they like. Here are some examples:…
When we use the term web design we don’t just mean the appearance of a web page. While features like design, layout, colours, fonts etc are important, your website isn’t (nor should it be) an online reproduction of a paper brochure. Thinking this way risks means missing out on opportunities to keep your audience engaged…