Page redirect links for old website URLs before new web design
When setting up page redirects how to generate and manage the URLs for 301 redirects when you go live with a new web design,
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SEO news digest – August 2024
SEO news August 2024 – bringing you the best, curated news that will help you optimise your website to rank highly on search engines.
Why a manual website SEO audit is better than auto-generated audits
A manual website SEO audit involves a human SEO expert analysing website data and coming up with a list of recommendations and modifications. We have seen several free auto-generated examples of website audits and we haven’t been very impressed with the results in the main. The information supplied is sometimes wrong but, that aside, it…
Using 301 redirects to ensure your new website doesn’t lose traffic or ranking
The blog post examines the importance of 301 redirects in ensuring your new website maintains the web traffic levels and rankings of the old website (301 redirects tell Google and other search engines that a web page URL has changed permanently). A new website design is a fine thing. All those niggly problems are solved…
5 SEO myths to dump in 2020
Search Engine Optimisation is unfortunately vulnerable to SEO myths. These are ideas that have been conclusively debunked elsewhere but somehow get discussed in client meetings or by self-proclaimed SEO ‘experts’ that should know better. My theory is that because SEO actions often take weeks and months to show an effect, myths are hard to disprove…
Why do my website’s search engine rankings change?
Your search engine rankings will often change from one day to the next. This is natural. One day you’re top of the pile and then the next, you have fallen behind your competitors. The first thing to do is not panic, the second thing to do is check your data. One or two days of…