A manual website SEO audit involves a human SEO expert analysing website data and coming up with a list of recommendations and modifications. We have seen several free auto-generated examples of website audits and we haven’t been very impressed with the results in the main. The information supplied is sometimes wrong but, that aside, it…
The blog post examines the importance of 301 redirects in ensuring your new website maintains the web traffic levels and rankings of the old website (301 redirects tell Google and other search engines that a web page URL has changed permanently). A new website design is a fine thing. All those niggly problems are solved…
Search Engine Optimisation is unfortunately vulnerable to SEO myths. These are ideas that have been conclusively debunked elsewhere but somehow get discussed in client meetings or by self-proclaimed SEO ‘experts’ that should know better. My theory is that because SEO actions often take weeks and months to show an effect, myths are hard to disprove…
Your search engine rankings will often change from one day to the next. This is natural. One day you’re top of the pile and then the next, you have fallen behind your competitors. The first thing to do is not panic, the second thing to do is check your data. One or two days of…
An SEO audit of websites can help boost your web traffic and rankings. A good SEO audit is a detailed analysis of your website and should reveal important information about your users, their behaviour and how your website is indexed by search engines. The scope of the audit can be extended to include competitor analysis…
On the 2nd December 2019, Google announced that they had updated the Local search update. These are the links to local businesses that often appear at the top of the search engine results pages. For some businesses these are absolutely crucial. If someone is searching for a locksmith, barber or car servicing for example, then…
